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The Escape Room Industry In 2022 From The Owners’ POV (Industry Survey)
Our 2022 State Of The Escape Room Industry Survey asked escape rooms owners about: The COVID issue: How COVID shutdowns impacted them, and how well they’ve recovered since shutdowns were lifted, and…The general industry outlook: How they design their experiences, how they manage their logistics...
A List Of BADASS Escape Room Marketing Resources [Free & Paid]
Let's face it. Running an escape room business can be daunting. Like most escape room owners, you probably started your business because you are passionate about escape rooms and game designing. Also, you might have felt that there is comparatively a low barrier to entry compared to...
[Case Study] – 2.5x Increase In Escape Room Traffic & 50% Growth In Revenue Y-O-Y
Marketing your escape room business doesn’t need to be complicated. One of the things that I always notice when talking to escape room owners is that they are always looking for a “secret ingredient.” Like a marketing company that will turn the tables overnight. But truth be told: There isn’t a...
How My 6 Month Old Son’s Birth Anniversary Led Me To Host A $3200 Online Escape Room Giveaway
We generated a list of 1109 hyperactive buyers in the online escape room space, in 14 Days, without spending a dime on advertising. Back in December 2020, it was my son’s 6 month birth anniversary. It was also when our city was still under a COVID lockdown. Out of options, I decided to take...
Are You Using These 14 FREE Digital Marketing Tools For Your Escape Room Growth?
From SEO tools to project management apps, these are the best digital marketing tools you need to run and manage your escape room business online.
How to Create Strategic and Effective Pop-Ups on Your Escape Room Website
Website pop-ups don’t have to be annoying. This is how to deliver pop-ups that convert and capture.
How To Find Out Your Escape Room Target Market
So you’ve finally finished building your escape room business plan. Your games are set, location is locked in, and staff is on board. However, your work is far from over — you still need to introduce people to your brand and find customers. Sure, you could develop a general escape room marketing...
5 Popular Escape Room Trends And How To Make The Most Of Them
The pandemic was a rollercoaster for all industries. Amid lockdowns and recessions, many establishments in the entertainment space have had to pause and rethink their operations — and escape rooms were no exception. Fortunately, as cities return to normalcy, the global escape room market is...
The Ultimate Guide Escape Room Marketing Guide – 2022
Just like solving an escape room puzzle itself, figuring out the best marketing strategies for your escape room business can be tricky. After all, there are hundreds of techniques you can use, such as boosting your website’s SEO, distributing traditional flyers, and inviting influencers. Plus, as...
How to Set Clear Marketing Goals for Your Escape Room Business
The foundation of an excellent marketing strategy is having clear, actionable goals.
Recon’21 Afterthoughts – Sponsors and vendors, Takeaways – Part 6
Table Of Contents PART 1 - What is, Who for, Verdict, Support PART 2 - The awesome people behind RECON '21 PART 3- Escape game jam, Playpass PART 4 - Workshops PART 5 - Featured talks PART 6 - Sponsors and vendors, TakeawaysSponsors and Vendors at RECON ‘21 So, who were the sponsors and vendors at...
Recon ’21 Afterthoughts – Featured talks – Part 5
As we shall see, the featured talks at RECON were all on specific and relevant industry topics, like…
Innovating with the game structure, how to leverage game-mastering to improve the players’ experience, and so on.